Compound your traffic growth by opting for Technical SEO Services
Technical SEO Services
Compound your traffic growth by opting for Technical SEO Services
Technical SEO Services
Does Technical SEO Count?
Great sites exist on the web irrespective of your niche. Standing out from your competitors is a necessity unless you’re content with being the best of the rest.
Technical SEO services are often confused with additional content. The overarching concept entails auditing the objectivity, utility, and validity of your website in meeting the search intent on both mobile and desktop.
It makes a ton of difference to address any technical issues on your site. Creating a seamless UX draws more organic traffic, sends quality brand signals to search engines, and leads to an improvement in ranking. Now that’s what any website proprietor aims to accomplish.
Why is Technical SEO Important?
Great sites exist on the web irrespective of your niche. Standing out from your competitors is a necessity unless you’re content with being the best of the rest.
Technical SEO services are often confused with additional content. The overarching concept entails auditing the objectivity, utility, and validity of your website in meeting the search intent on both mobile and desktop.
It makes a ton of difference to address any technical issues on your site. Creating a seamless UX draws more organic traffic, sends quality brand signals to search engines, and leads to an improvement in ranking. Now that’s what any website proprietor aims to accomplish.
Our Technical SEO Process
Website Optimization
When it comes to website optimization, one of the most important aspects is website speed. A website’s speed can impact everything from its search engine ranking to its conversion rate. That’s why website owners need to make sure their website is as fast as possible for a convenient user experience (UX).
There are a number of ways to optimize a website for speed. Reducing file size is one of the easiest ways to improve website speed. This can be done by compressing images and minifying CSS, HTML, and JavaScript files. Technical SEO ensures the website’s code is clean and well-organized. It includes checking HTTPS status codes, creating XML sitemaps, and auditing redirects. Additionally, website owners can use a content delivery network (CDN) to speed up the delivery of their website’s content. We remain true technicians in analyzing any underlying issues to help your website fly with ease.
Website speed optimization is an important part of any SEO strategy and a key ranking factor. If you’re looking for help with website speed optimization, contact our technical SEO experts today. Technical SEO experts at Botpresso optimize your website for speed and improve your website’s overall performance.
Crawl Budget Optimization
As a technical SEO service, crawl budget optimization improves your website’s search engine rankings. By optimizing your website’s crawl budget, you can ensure that your website is crawled more frequently and thoroughly by search engines leading to higher search engine rankings and increased traffic to your website.
Crawl budget optimization involves improving your website’s structure and code so that it can be crawled more efficiently by search engines. This may include improving your website’s navigation, adding sitemaps, and increasing the number of pages on your website that are accessible to search engines; and eventually to website visitors.
Botpresso maximizes Google’s crawl budget for your website by directing Googlebot to the important pages of your website faster and keeping the content on these pages fresh. Under our technical SEO experts, costly mistakes such as indexing of non-canonical URLs are eliminated. We utilize robots.txt files to direct Google what not to crawl.
Let search engines feature what you want your clients to see. Botpresso takes you closer to 100% crawl budget optimization.
Fixing Crawlability and Indexability Issues
When it comes to SEO, crawlability and indexability are two key concepts that you need to be aware of. Crawlability refers to a search engine’s ability to access and read the contents of a website. Indexability, on the other hand, is the ability of a search engine to add a website’s pages to its index.
If a website is not crawlable, then it’s likely that none of its pages will be indexed. This can have a serious impact on SEO, as it means that the website will not appear in search results. A number of factors can affect crawlability and indexability; such as broken links, robots.txt file errors, and duplicate content.
Fixing crawlability avoids any potential problems that could impact your website’s visibility in search results.
Implementing Internal Linking at Scale
SEO practitioners are always looking for ways to improve your site’s ranking in search engines. And one of the most important factors in SEO is internal linking i.e the process of linking one page on your website to another. This can be done by adding links to your content or by using navigational elements like menus and breadcrumbs.
Internal linking is important for SEO because it helps search engines understand your website’s structure and find the most important pages. It also helps to increase the PageRank of your website’s pages, which can lead to higher rankings in search engine results pages (SERPs).
Schema Optimization
Schema markup code tells search engines what your content means. It helps them understand your site better and can give your pages a boost in the search results.
Schema Markup is not just about using various plugins to generate code it is about showing up in search result with minimal, crisp content that entices the user to visit the link and read further.
Content Accessibility (Javascript SEO)
JavaScript SEO is a process of improving the visibility of a website in search engine results pages (SERPs) by making sure that the site’s JavaScript code is properly executed and indexed by search engines.
JavaScript SEO involves both on-page optimization (the code that appears on the web page itself) and off-page optimization (the code that is executed by the browser).
On-page optimization includes making sure that the JavaScript code is properly formatted and minified, and that all CSS and HTML tags are properly closed. Off-page optimization includes making sure that the site’s pages are correctly linked to each other, and that the site’s sitemap is up-to-date.
JavaScript SEO is a complex process but with proper professional guidance, it can greatly improve your website ranking metrics.
We not only help you opitmize your javascript to be Bot-friendly, we also make sure we only do it for the pages which actually requires optimization.
Core Web Vitals Optimization
Core web vitals are a set of metrics that measure the performance of a website. We help you optimize these metrics to make your website easy to load on client-side resources thus making it easier for Bots to crawl and render these pages.
Core web vitals are made up of three metrics:
Largest Contentful Paint (LCP)
This measures how long it takes for the largest element on your page to load.
First Input Delay (FID)
This measures how long it takes for your page to become interactive.
Cumulative Layout Shift (CLS)
This measures how much your page layout shifts during loading.
To get started with core web vitals optimization, you can use Google’s PageSpeed Insights tool. This tool will give you a report of your website’s core web vitals and suggest ways to improve them. You can also use Google’s Chrome DevTools to get more detailed information about your website’s core web vitals.
Once you have a general idea of where your website needs improvement, you can start making changes to improve your core web vitals.
An SEO Strategy which gains growth in organic clicks via enhancing the website crawl and not content nor off-page activities.
Technical SEO Lays a long lasting foundation for a website to remain future-proof and makes sure all your other SEO efforts do not go down in drain as Google will be able to crawl and render everything smoothly
Yes! there is a technical SEO Checklist, it consists of more than 250 measures to make sure the website is perfectly crawlable and indexable
The complexity of Technical SEO depends upon how large the website is and how deep the internal links are and how heavily dependent the architecture is on Java Script.