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A Data-Driven Campaign to Boost Organic Revenue by 1081.2%

A Data-Driven Campaign to Boost Organic Revenue by 1081.2%

(Note: You are about to read a case study shortlisted as the finalist at the Global Search Awards 2023!! Happy Reading)   Campaign Start: January 2022 Campaign End: April 2023 If you’re in a hurry, here are the results delivered from the data-driven SEO campaign:  Increased Organic Sessions by 406.2% Increased Organic Users by 394.0% Increased …

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Unlocking the Power of Schema

Unlocking the Power of Schema: A Comprehensive Guide

Schema markup, also known as structured data, is a powerful tool that can enhance your website’s visibility and improve its performance in search engine results. By implementing schema markup, you provide search engines with additional information about your content, helping them understand and display it more effectively. This article will delve into the significance of …

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GA4

Google Analytics 4 Unleashed: Master Migration & Maximize Insights

In the dynamic realm of digital marketing, staying ahead is crucial for success. As technology and consumer behavior evolve, marketers must adapt to remain competitive. A pivotal shift in this landscape is the migration to Google Analytics 4 (GA4), an advanced analytics platform revolutionizing how businesses measure and comprehend user interactions across multiple channels.   …

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Leveraging AI for SEO

Leveraging AI for SEO

What is Artificial Intelligence?  Artificial intelligence (AI) is a technology that allows machines to carry out tasks that usually demand human intelligence. It involves creating computer systems capable of imitating and replicating human-like thought processes, decision-making, and problem-solving. AI systems are designed to gather information from their surroundings, process it, and make informed decisions based …

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Becoming the goat of seo

Becoming the GOAT of SEO: Lessons from Messi on Successful SEO in 2023

Pele, Maradona & Messi.  If there were any SERP rankings for the greatest footballers of all time, these three names would feature atop but the order is debatable.  Finally, Messi joined these football greats after winning the football holy grail. In SEO terms, due to the seasonality and freshness of Messi’s exploits, my educated guess …

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